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Abby Richter

Senior Director Brand & Demand Generation

Abby is an intra-preneur (person within a company who takes responsibility for turning ideas into reality through assertive project, team and resource management, innovation and execution) with a knack for strategic marketing writing and communication and a passion for building processes, relationships, brands and business opportunities.

Prior to HourWork, Abby served as Vice President and Chief Brand Builder for John O’Leary, bestselling author, speaker + host of the Live Inspired Podcast. (Listen to this episode of the Live Inspired Podcast to hear about Abby’s work with John.) Her early career gave her a wealth of communication and project management experience across nonprofit, for-profit, creative agency, SaaS and start-up sectors. She earned her Bachelor of Science in Strategic Communication, Journalism at The University of Kansas.

In her free time, Abby is often sharing a meal, laugh or dance with her husband and two young sons.

Factoids & Favorites:
  • Favorite HourWork value: Autonomy - act like an owner and work with a sense of urgency.
  • My sons are constant reminders to celebrate simple joys and focus on what is important in life.
  • My favorites: Running outside, reading, chocolate, 1:1 conversation, family time.


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